Overcoming Marketing Challenges of a Cryptocurrency Project
The industry faces big challenges when marketing a cryptocurrency project. We explore how to overcome them in part two of the series.
The industry faces big challenges when marketing a cryptocurrency project. We explore how to overcome them in part two of the series.
The industry faces big challenges when marketing a cryptocurrency project. We explore those issues in part one of this two part series.
Cryptocurrencies and blockchain projects spent most of 2022 in a downward spiral, driven down by financial losses, scandals, and negative publicity. When we wrote about the crypto winter previously, we hadn't even felt the full impact of the FTX story. From the lofty $3 trillion market cap peak value in 2021, we have endured a steady stream of scandals and disappointments in the blockchain space. With an improvement to prices in January, the blockchain market seems to be stabilizing in 2023. Don't call it a comeback though - this a cryptocurrency reset...
As a service provider to the Dash network, we are heavily invested in blockchain and cryptocurrency. But we're thankful that 2022 is in the rear-view mirror. We wrote about crypto winter just days before news of FTX's collapse unfolded. Dash had significant challenges itself, seeing the departure of Ryan Taylor and the delays of Dash Platform. As part of our survey, we have collected a list of useful, informative articles to share with our colleagues. We hope you find them enlightening as we look at the road ahead in 2023.
Decentralized Finance (DeFi) is one of the hottest topics in Web3 discussions. DeFi isn't new -- it's really one of the primary forces in cryptocurrency adoption. We outline Dash DeFi use cases that could fuel growing adoption of Dash as a blockchain development platform.
Although the concept of Web3 is a few years in the making, it is continually evolving. Dash Platform -- the next generation of Dash -- promises to deliver the tools developers need to build "the future". We provide some simple potential Web3 use cases for Dash.
The Dash Podcast invited Zaimirai partner and Dash Core Group Interim CEO Patrick Quinn to chat about what's happening in the world of Dash.
Perhaps the easiest criteria to indicate Dash and Dash Platform satisfy Web3 requirements is payments. As one of the 'grizzled veterans' of the emergence of cryptocurrency, Dash is a proven crypto payments platform. Dash is an outstanding option for both customers and merchants. So when Web3 says it needs native payments, Dash should be seen as one of the most viable Web3 tools.
Arguably one of the critical driving forces of Web3 is its core concept of decentralization, the premise that the internet shouldn't be owned or controlled by centralized entities. Instead, ownership is distributed among builders and users. We answer the question "what is decentralized?".
Permissionless means what it says -- a blockchain platform where you don’t need anyone's permission to join. The price of admission is an internet connection. We'll share our thoughts about how Dash Platform and Web3 will be part of your future.